Proficio Hub

AI
Marketing
From 14 days to 15 minutes

Deployment of a new, fully secured cloud environment for developers. Including testing and application deployment

- 35% of monthly Cloud costs

Immediate savings by deleting unused "zombie" servers and services

No security compromises

Thanks to automated code checks (Security Gates) and the principle of least privilege

50+ innovators unblocked

Developers and business users can safely create and test AI applications without waiting for IT

About the client: Proficio Hub

Proficio Hub is a technology and marketing group we are part of. It consists of over 150 experts across eight companies. This robust structure brings enormous synergy across marketing specializations, but from an IT infrastructure perspective, it presents a huge challenge for centralized management and security.

In today's dynamic world, the rules of the game are changing. Thanks to AI tools, even business people who wouldn't have written a single line of code just two years ago are now creating and programming applications. This brings enormous innovation potential, but also unprecedented risks for IT and security.

Summary: Secure democratization of development in the AI era

The project's goal TECTURA was: to create an environment that enables new creators and doesn't hinder their innovation, while simultaneously providing absolute protection for the organization against security threats. We built an automated platform, that gives people the freedom to experiment without being able to break anything.

Challenge: Hidden risks, slow development, and uncontrolled costs

Before the project began, the organization was in a state where it was difficult to effectively manage the cloud environment and securely onboard new users. Key problems included:

  • Innovation bottleneck: Setting up and properly securing a new project required manual intervention from the IT department. While AI can generate code in a few seconds, users had to wait days or even weeks for a secure environment to test it.
  • Critical security risks: Manual access management and a lack of guardrails for inexperienced users (who had recently started creating applications) greatly increased the risk of human error, data breaches, or security incidents.
  • Loss of control (Shadow IT): The environment had historically grown to over 270 legacy projects, for which it was often unclear who owned them or if they were still in use.
  • Uncontrolled expenses: There was no link between actual service consumption and specific teams. The company was paying for servers and services that no one was actually using.

Our solution: From chaos to a secure environment for everyone

We divided the transformation into strategic phases. We focused on immediately delivering tangible results and unblocking ideas across the company:

  1. Stopping the "bleeding" and in-depth audit: Using automated tools, we mapped all 270+ projects. We implemented temporary rules that prevented the creation of further unmanaged resources and categorized projects for modernization or deletion.
  2. Building a solid foundation (Infrastructure as Code): We created a completely new, modern cloud environment managed by code. We implemented strict, yet invisible, automated rules. For example, a guarantee that customer data, due to GDPR, will under no circumstances leave European servers, regardless of whether a senior developer or a business user handles it.
  3. Self-service portal and guardrails: We prepared an internal portal for anyone with an idea. We taught people how to request cloud resources automatically, independently, and within approved budgets. The guardrails are set up so that anyone can safely create and deploy code without waiting for IT department approval.
  4. Intelligent security filter (Automated Security Gates): We automatically analyze every new code before deployment. The system checks for necessary resources, verifies the code for the use of dangerous libraries, and monitors for any communication with third parties. If the code is clean, it is deployed fully automatically with the minimum possible permissions for its execution. Only for riskier projects is deployment paused and handed over for manual assessment by the infrastructure team. This way, IT only deals with real threats.
  5. Major cleanup and cost reduction: We terminated outdated and unused "zombie" projects and then securely deleted them, thereby immediately reducing recurring monthly fees.
  6. Financial oversight (FinOps): We introduced the "Tag or Die" rule. Every cloud resource must be tagged with a cost center and an owner. Management and teams gained clear dashboards with real spending and automated alerts.

Results and business benefits

  • Secure democratization of development: People with ideas (from senior developers to AI tool enthusiasts) are no longer hindered by lengthy processes. New, fully secured projects for application testing are ready and fully deployed for them within 15 minutes.
  • Maximum security without restrictions: Access to systems is managed automatically. We replaced blanket administrative rights with a system that gives people exactly the space they need to innovate. Securely, automatically, and immediately. The system prevents them from accessing areas where they could jeopardize the company.
  • Complete financial transparency: Today, 100% of all projects are linked to a specific cost center. Management knows exactly what the company is paying for, and automated budgets prevent experiments from exceeding allocated funds.
  • Measurable cost reduction: Identifying unused servers and eliminating "zombie" projects resulted in direct savings from wasted resources.

In conclusion: It's not about code, but about people and the desire to grow

Ultimately, a successful cloud transformation is not just about spreadsheets, saved hours, or bulletproof security. The biggest, and perhaps most important, benefit of the project TECTURA is the change in the company culture itself across the entire Proficio Hub. When you remove tedious IT bureaucracy from people's path and give them a safe space, something great happens: they lose the fear of "breaking something". 

Teams regained the desire to experiment, to play with new AI tools, to seek unconventional solutions and to try things they would have given up on just thinking about the approval process before. Technology at Proficio doesn't act as a taskmaster saying "that's not possible," but as a partner that supports people in their own growth. And it is this awakened desire to innovate that is for the company the most valuable outcome.

More references

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